Esther Poulsen had the distinct opportunity to attend the Selligent Collaborate Partner event, held by our good friends AND partner Selligent.
Wednesday: Esther slummed it in the city like a good visiting New Yorker at chic but small Air BnB apartment. She squeezed in a bit of sightseeing between lunch and dinners at swanky joints like Tribeca Grill.
The event kicked off with a book signing Wednesday night by Nick Worth, CMO of Selligent Marketing Cloud and Dave Frankland, Customer Strategist. Both of these power hitting guys were launching their new book: Marketing to the Entitled Consumer: How to Turn Unreasonable Expectations Marketing to the Entitled Consumer. Highly recommended reading.
Then it was off, or should we say UP to the One World Observatory of the Freedom Tower on Thursday for an all day session hosted by Selligent. Spectacular! The agenda included: – Vision from the CEO – Case studies – One on One sessions – Roundtable with Selligent Executives
Definitely a world class event by the amazing Selligent team.